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42nd Street

Manufacturer: Genco Manufacturing Company, of Chicago, Illinois, USA (1931-1958)
Year: 1933
Date: December, 1933
Type: Pure Mechanical (PM)
Players: 1

About This Machine

Meet 42nd Street, a gem from the early days of pinball history. Manufactured by Genco Manufacturing Company in December 1933, this Pure Mechanical (PM) machine captures the magic of Broadway's golden age. Designed by Harvey Heiss, 42nd Street features a playfield with cast aluminum trim and chrome-plated stamped steel diverters mounted on posts.

Players received seven balls for a single cent, typical of the countertop games of the era but still an inviting proposition for Depression-era patrons. The straightforward mechanical play made 42nd Street an approachable and appealing game among its peers.

In terms of design and theme, 42nd Street embodies the spirit of old Hollywood and Broadway glamour. According to the Encyclopedia of Pinball Vol. 2, the original flyer shows the 42nd Street theater district in New York, and the Hollywood movie "42nd Street" had debuted just months earlier, in March 1933. Its compact dimensions (36 inches long, 19 inches wide, and 37 inches high) make it an attractive addition to any collection, while its Broadway theme is a charming nod to the era's cinematic heyday.

Images (37)

Technical Details

Theme:
Broadway - Movies
Notable Features:
7 balls for 1 cent. Playfield has cast aluminum trim with chrome-plated stamped steel diverters mounted on posts. Advertised as 36 inches long, 19 inches wide, and 37 inches high.

Credits

Designer:
Harvey Heiss