Wild West

Wild West, released by Chicago Coin Machine Manufacturing Company in May 1967, is not a pinball machine but a coin-operated rifle/gun game, explicitly designated "Not A Pinball – Gun Game." It was announced as the successor to Chicago Coin's earlier rifle game, "Super Scope."

Players use a mounted rifle to shoot at 17 targets arranged across four tiers, with blacklighting used to enhance the American West-themed cabinet and target art. The game was offered in "Free Play" or "Extended Play" versions, with the Extended Play model convertible by operators to Free Play.

As a rifle game rather than a flipper game, Wild West represents Chicago Coin's parallel product line of shooting-gallery amusements from the mid-1960s, an era when many manufacturers diversified beyond traditional pinball into light-gun and target-shooting cabinets. Specific details about its designer or artist have not been documented.