Sports Parade

Sports Parade, produced by Gottlieb in January 1937, is a one-ball-per-play payout machine with a sports theme. It predates the 1947 introduction of flippers, so like other games of its era, it relied on skillful plunging rather than flipper control.

The machine's electro-mechanical (EM) construction was notable for its time, featuring the Electropak system (with batteries optional, or a $5.00 D.C. Adaptopak upgrade). A check separator was included at no extra charge, two-ball play was available for $2.50 extra, and a ticket-dispensing version cost $10.00 extra. The name "Champion" appears in the lower playfield.

The sports theme reflects the growing popularity of athletics in American culture during this period. Little is known about the machine's designer or artist, or specific details regarding its production run, leaving Sports Parade to be appreciated mainly for its historical position as an early Gottlieb payout title.