Roxy

Roxy, manufactured by Chicago Coin Machine Manufacturing Company in January 1940, is an electro-mechanical, flipperless pinball machine themed around American pageantry, theater, and women, likely named after a real entertainment venue -- possibly New York's famed Roxy Theatre, which at the time showed films and hosted lavish stage shows. The theme was characteristic of the pageantry- and theater-influenced designs common in pinball during this period.

Roxy boasts several notable features, including play for five balls for five cents and 15 spring bumpers, which provided a distinctive sound and feel when struck. Contemporary Billboard advertisements from February 1940 show Chicago Coin apologizing to operators for being unable to keep up with demand for the game shortly after its release -- a demand reflected in Roxy's relatively large confirmed production run of 2,849 units, notably higher than the games that immediately preceded it.

The design features a backglass measuring 22 by 19 1/2 inches. Some surviving instruction and score cards are marked "ROXY SPL.," though no documentation confirms a distinct "Roxy Special" variant; these cards omit a secondary award schedule seen on standard backglasses, suggesting operators could disable that feature, perhaps to comply with local regulations. Today, Roxy remains a notable and comparatively well-produced example of Chicago Coin's flipperless output from the early 1940s.