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New Century Special

Manufacturer: Genco Manufacturing Company, of Chicago, Illinois, USA (1931-1958)
Year: 1933
Date: May, 1933
Type: Pure Mechanical (PM)
Players: 1

About This Machine

The New Century Special, manufactured by Genco in 1933, is a refined version of Genco's earlier 1933 release, 'New Century,' featuring a new playfield, an improved totalizer, and a wider, modernized Deco-style ebony cabinet with a diamond design on each side. Genco, founded in 1931, was still a young manufacturer at the time, and this game represents part of its early output.

The New Century Special is a purely mechanical (PM) design, with 10 balls available for play at just five cents. The gameplay experience is straightforward, relying entirely on mechanical components rather than any electrical or electro-mechanical elements. Notably, this machine's advertised specifications are inconsistent across period advertisements, with its width listed as either 17 1/2 or 19 inches depending on the source.

The New Century Special's design is characteristic of early 1930s pinball machines, with the game's name displayed prominently on the lower apron. While its theme remains unclear from surviving records, its historical significance as an early refinement of Genco's product line is well documented.

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Technical Details

Notable Features:
10 balls for 5 cents. Game advertised as 36 inches long, 17 1/2 inches wide (or 19 inches wide, depending on the ad) and 40 inches high. The name of game appears on lower apron.

Credits