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Magic Town

Manufacturer: Williams Electronic Manufacturing Corporation (1958-1967) [Trade Name: Williams]
Year: 1967
Date: February 10, 1967
Type: Electro-mechanical (EM)
Players: 1
Production: 3,950 units (confirmed)

About This Machine

Magic Town is a 1967 electro-mechanical machine from Williams and the add-a-ball counterpart to Williams' 'Magic City' from the same year. Designed by Norm Clark with artwork by George Molentin, this machine carries an American Places theme, with the backglass depicting LaSalle Street in Chicago and the playfield depicting Seattle's Space Needle.

The gameplay experience is marked by its array of features, including two flippers, four pop bumpers, two slingshots, and five standup targets. These mechanical elements require precise timing and strategy to navigate, making Magic Town a solid example of late-1960s EM design. Interestingly, the playfield actually displays the words "Magic City" rather than "Magic Town," likely a cost-saving measure by the manufacturer that reused artwork between the two versions.

Magic Town's design and artwork showcase the classic Williams aesthetic of the era, built around its tour of American cities. With its maximum displayed point score of 9,999 points, players can experience the thrill of competition as they strive to claim the top spot on the leaderboard. Notably, operators in Italy sometimes modified these games for 5-digit scoring, adding an extra digit to the display.

Images (15)

Technical Details

Theme:
American Places
Model Number:
337
Notable Features:
Flippers (2), Pop bumpers (4), Slingshots (2), Standup targets (5). Maximum displayed point score is 9,999 points.

Credits

Designer:
Norm Clark
Artist:
George Molentin
Magic Town (Williams, 1967) — Flashback Fleet